The Negative Effects of Mass Media Stereotypes of Latinos and Immigrants

Published in Media and Minorities: Questions on Representation from an International Perspective (Jewish Museum of Berlin Press), 2016

In this chapter, we leverage data from a national survey and an interactive online experiment to answer two key questions. First, which stereotypes about Latinos and immigrants do Americans hold? Second, does exposure to these stereotypes from popular media sources reinforce or attenuate them? We find convincing evidence that non-Latinos attribute both negative and positive stereotypes to Latinos and immigrants, that these stereotypes are not moderated by interpersonal contact with Latinos or immigrants, and that news and entertainment media can shape public opinion about Latinos and immigrants in a variety of ways.

Recommended citation: Reny, T., & Manzano, S. (2016). "The Negative Effects of Mass Media Stereotypes of Latinos and Immigrants." In Ruhrmann, G., Shooman, Y., & Widmann, P. (Eds.), Media and Minorities: Questions on Representation from an International Perspective. Jewish Museum of Berlin Press.
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